Two big trends in Sweden

Here are two styles that seem to have taken Sweden and most of all Umeå by storm.

I do think they look good and are very comfortable, but I miss seeing the individuality in the way people dress.

That is such a big part of telling others who you are, you are basicly your own walking story.

Are you sporty? or classic chic?

Are you someone who likes to play around with styles to find that one that macthes you?

“It´s more fun looking like you, than ooking like others”